Who is Bairo Leandro Gonzalez Martinez?

Bairo Leandro Gonzalez Martinez is an entrepreneur born in Colombia in 1982 and based in Brazil since 2002. He has founded ventures in digital health, agribusiness finance, blockchain, cybersecurity, artificial intelligence and humanitarian action, among them Xperienc Global Labs, CEASA Bank, BTZ Chain and CLAIN.

In short

• Born: Colombia, 1982.
• Lives in: Brazil, since 2002.
• Positions on the public record: Director of Xperienc Global Labs Ltd and of CEASA Financial Database Technology Infrastructure and Digital Assets Ltd, both registered in London in 2026, and administrator of the Brazilian company that operates the CEASA Bank brand.
• What he founded: ten ventures ranging from agribusiness credit to medical cannabis research, including an AI agent orchestrator and a food project for people facing hunger.

His path in a few lines

According to his own account, before today's companies there was a beauty salon, a hair-treatment course, a cosmetics brand, events and digital printing businesses, partnerships that ended badly, and more than one time going broke. He sums up that path in a single rule: every no is the ground of a yes. The attempt that worked, he calls the seventh.

What ties the ventures together, in his view, is a simple idea: the same person uses health, food, credit and technology in daily life, and those services can talk to one another on a shared foundation of record and trust. Each venture is a separate company or initiative, with its own registration and website.

To those who know him, he is Bairo at work and Leandro among longtime friends.

Read also

• About Bairo Leandro Gonzalez Martinez
• The seventh attempt
• The ecosystem