Bairo GonzalezLeandro · Martinez
The story

Journey

The story

From Colombia to Brazil, through failure and starting over: the journey of Bairo Leandro Gonzalez Martinez, told in chapters.

  1. Fifty-five years laterDisney saw the park before it existed; Ford and Jobs heard "it can't be done." The story of Bairo Leandro Gonzalez Martinez begins in that lineage.
  2. Capoeira was the bridgeA Colombian boy who swore he would live in Brazil, capoeira as the bridge, and the arrival in 2002. The beginning of the story of Bairo Gonzalez.
  3. The sun is for everyoneWith no footing in Brazil, Bairo started over with a salon, a newborn daughter and a hair-care course that came before trichology had a name.
  4. Every no is the ground of a yesNatural cosmetics before the wave, and partners who pushed him out of his own idea: the pain that became the rule of Bairo Gonzalez's life.
  5. Fifty livesFifty people depending on him, a business that collapsed, and an unlikely choice: build a currency, a bank and a network without knowing how.
  6. The coin and the roadA digital currency at the right time, a mobility app sold to a large company, and the road that took Bairo Gonzalez out into the world.
  7. The God of the impossibleBroke, Bairo found faith and, on an inner search, cannabis oil as a bridge into himself. A personal account, not a recommendation.
  8. The frequency of silenceWhy 1420 MHz, the hydrogen line no country uses, became a symbol for Bairo, and the six months at home that gave rise to CEASA Bank.
  9. A whole bodyCLAIN, the brain; BTZ Chain, the veins; BICOIN, the blood; Xperienc, the neural link; qrqbits, the shield. How Bairo designed an organism.
  10. The seventh attemptThree old friends, two companies registered in London, and a dream that stopped being a no. Why Bairo's seventh attempt worked.
  11. One name, four presencesBairo, the executive. Leandro, the friend many saw suffer. The bro of everyday life. The presences behind Bairo Leandro Gonzalez Martinez.