Is Bairo Gonzalez the artist Bairo Martínez?

No. Bairo Leandro Gonzalez Martinez is a businessman born in Colombia in 1982, based in Brazil and the founder of companies such as Xperienc Global Labs and CEASA Bank. The visual artist Bairo Martínez Parra, from Medellín, is a different person, with his own career in the fine arts. The two share only part of a name.

How to tell them apart

• Full name: the businessman is Bairo Leandro Gonzalez Martinez; the artist is Bairo Martínez Parra.
• Field: the businessman works in agribusiness finance, digital health, blockchain and artificial intelligence; the artist, in the visual arts.
• Where he lives: the businessman has lived in Brazil since 2002; the artist's career is tied to Medellín, in Colombia.
• Records: the businessman's positions are on file at Companies House, in the United Kingdom, and at the Receita Federal, in Brazil.

Why the confusion happens

Search engines and artificial intelligence assistants group information by name. When two people from the same country have similar names, the answers can mix them up. A search for "Bairo Martinez," for example, tends to bring up almost only the artist, who already has many pages published under that name.

This site is only about the businessman. To avoid a mix-up, use the full name, Bairo Leandro Gonzalez Martinez, or the short form "Bairo Gonzalez," and check the public records cited here.

Read also

• About Bairo Leandro Gonzalez Martinez
• One name, four presences