CEASA Bank
What is CEASA Bank?
The agribusiness financial platform founded by Bairo Leandro Gonzalez Martinez, linking producers, traders and buyers at the CEASAs.
CEASA Bank is a financial platform for agribusiness, founded by Bairo Leandro Gonzalez Martinez, that connects producers, agro-industry, traders and buyers directly at Brazil's wholesale food markets, the CEASAs. It operates on the infrastructure of an authorized institution and brings together AI-assisted pricing, invoicing and means of payment.
What the platform offers
- AI-assisted pricing, so that producer and buyer have a price reference at the moment of negotiation.
- Fast invoicing, the billing for a sale, designed to take just a few minutes.
- Account, card and card machine for those who sell and buy at the wholesale markets, on the infrastructure of an authorized institution.
- Crop credit and a digital vault, as next steps.
Why start with agribusiness
The wholesale food markets handle a huge share of the fresh food that reaches the cities, and much of the trade there still depends on paper, cash and middlemen. Bairo says the platform was born as a niche AI to shorten that distance: a direct connection between those who produce and those who buy.
In the ecosystem he founded, CEASA Bank is the gateway to the real economy. It is where the concrete transaction happens, before it is recorded and connected to the other ventures.